Duggan, Kris.
Business gamification for dummies / by Kris Duggan, CEO of Badgeville, and Kate Shoup - Hoboken, N.J. : John Wiley & Sons, INC., 2013. - xviii, 284 pages : illustrations ; 24 cm.
9781118466933
Internet marketing
Consumer behavior
Computer games
658.872
BKE201132
BKE201133
Business gamification for dummies / by Kris Duggan, CEO of Badgeville, and Kate Shoup - Hoboken, N.J. : John Wiley & Sons, INC., 2013. - xviii, 284 pages : illustrations ; 24 cm.
9781118466933
Internet marketing
Consumer behavior
Computer games
658.872
BKE201132
BKE201133
