Reichheld, Frederick F.

The ultimate question 2.0 : how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey. - Boston, Mass. : Harvard Business Press, 2011. - xi, 290 p. ; 24 cm.

9781422173350


Customer loyalty.
Employee motivation.

658.8 / F-R 2011


BKE201302

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