000 | 00705nam a22001937a 4500 | ||
---|---|---|---|
003 | FBU | ||
005 | 20160517144142.0 | ||
008 | 160517b xxu||||| |||| 00| 0 eng d | ||
020 | _a9781118604342 | ||
040 |
_aFBU _bvie |
||
082 |
_214 _a658.8 _bPRO 2013 |
||
100 | 1 | _aSchultz, Mike, | |
245 | 1 |
_aProfessional services marketing : _bhow the best firms build premier brands, thriving lead generation engines, and cultures of business development success / _cMike Schultz, John Doerr, and Lee W. Frederiksen, PhD. |
|
260 |
_aHoboken : _bJohn Wiley & Sons, _c2013. |
||
300 |
_axv, 352 pages ; _billustrations ; _c24 cm. |
||
650 | _aBranding (Marketing) | ||
650 | _aMarketing. | ||
942 |
_2ddc _cQ CH A |
||
999 |
_c3420 _d3420 |