000			03051cam a2200325 i 4500
001			20507922
003			FBU
005			20191217092622.0
008			180514s2018 maua 001 0 eng c
010			_a 2018017713
020			_a9781633696549 _q(hardcover : alk. paper)
040			_aMH/DLC _beng _cMH _erda _dDLC
042			_apcc
050	0	0	_aHD31.2 _b.F87 2018
082	0	0	_a658.4/063 _223 _bLEAD 2018
100	1		_aFurr, Nathan R., _eauthor.
245	1	0	_aLeading transformation : _bhow to take charge of your company's future / _cNathan Furr, Kyle Nel, and Thomas Zoëga Ramsøy.
300			_avi, 243 pages : _billustrations ; _c24 cm
500			_aIncludes index.
505	0		_aHow companies transform -- Step 1. Envisioning the future: using science fiction and strategic narrative to create a compelling story -- Step 2. Breaking bottlenecks: using decision maps and archetypes -- Step 3. Navigating the unknown: using applied neuroscience and KPIs of the future -- Leading the self-transforming organization -- Epilogue: The behavioral innovation manifesto: new approaches for a world of uncertainty.
520			_aLeaders know that their job is to lead transformation to keep pace with technology and an ever-changing business environment. They also know that they are bound to fail doing so. But not because they can't solve a technology or strategy problem. They will fail because of the intractable human problems--fear, habits and routines, politics, the inability to see what doesn't yet exist--associated with change. These challenges are as old as the hills, but what if there were finally a way to transcend them? This book reveals a radical new method for doing just that. Written by the manager who designed and implemented it, the neuroscientist who helped make it work, and the academic who explains why it works and how to do it, Leading Transformation introduces an innovative yet proven process for creating breakthrough change. Broken down into three steps-envisioning the possible, breaking down resistance, and prototyping the future-this process uses cutting edge tools such as science fiction, artifact trails and neuroprototypes to overcome people's inability to conjure up or react to what doesn't yet exist, override powerful habits and routines that prevent people from changing, and create compelling non-linear narratives about the organization's future and how to get there. Used successfully by organizations such as Lowe's, IKEA, Levi's, Microsoft, Google and NASA--with numerous other companies around the world learning how to apply it-the process revealed in this book gives leaders the means to effectively transcend the human barriers that hold organizations back.--
650		0	_aIndustrial management.
650		0	_aLeadership.
650		0	_aTechnological innovations.
700	1		_aNel, Kyle, _eauthor.
700	1		_aRamsøy, Thomas Zoëga, _eauthor.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cQ CH A
999			_c4762 _d4762