000 02232cam a2200277 i 4500
001 20086902
003 FBU
005 20191218101141.0
008 171020s2018 mauab 000 0 eng c
010 _a 2017044296
020 _a9781633694040
_q(hardcover ;
_qalk. paper)
040 _aMH/DLC
_beng
_cMH
_erda
_dDLC
042 _apcc
050 0 0 _aHF1365
_b.G524 2018
082 0 0 _a658.4/012
_223
_bTHE NEW 2018
100 1 _aGhemawat, Pankaj,
_eauthor.
245 1 4 _aThe new global roadmap :
_benduring strategies for turbulent times /
_cby Pankaj Ghemawat.
300 _ax, 254 pages :
_billustrations, maps ;
_c25 cm
520 _aExecutives can no longer predicate international growth strategies on the assumption that globalization will continue to advance. But how should they respond to the growing pressures against globalization? Should they reshape their global strategies or stay the course? What can businesses do to control their destinies in this time of uncertainty? The New Global Road Map explains the key trends affecting global business today and--separating fact from fiction--gives readers an informed understanding of how globalization levels around the world are changing and where they are likely to go in the future. With the most up-to-date data and analysis, Ghemawat dispels dangerous myths and provides a clear view of what is and isn't changing in the global business environment. Building on this analysis, with fresh examples from a diverse set of companies across industries and geographies, Ghemawat provides frameworks and tools to help executives revise their strategies, restructure their global footprints, realign their organizations, and rethink how they work with local governments and institutions. In an era of rising nationalism and increased skepticism about the benefits of globalization, The New Global Road Map is the definitive guide for how to compete, where to compete, and how to organize on a changing global stage.--
650 0 _aGlobalization.
650 0 _aBusiness and politics.
650 0 _aInternational business enterprises.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cQ CH A
999 _c4769
_d4769