000			02532cam a22003258i 4500
001			20029106
003			FBU
005			20200707141314.0
008			170918s2018 mau 000 0 eng c
010			_a 2017036977
020			_a9781633694385 _q(pbk. : alk. paper)
040			_aMH/DLC _beng _erda _cMH
042			_apcc
050	0	0	_aHB615 _b.H3387 2018
082	0	0	_a658.1/1 HBR 2018 _223
245	0	0	_aHBR's 10 must reads : _bon entrepreneurship and startups.
246	3		_aHarvard Business Review's ten must reads
263			_a1802
300			_apages cm
490	1		_aHBR's 10 must reads
505	0		_aHiring an entrepreneurial leader / by Timothy Butler -- How to write a great business plan / by William A. Sahlman -- Why the lean start-up changes everything / by Steve Blank -- The president of SRI Ventures on bringing Siri to life / by Norman Winarsky -- In search of the next big thing: an interview with Marc Andreessen / by Adi Ignatius -- Myths about venture capitalists / by Diane Mulcahy -- Chobani's founder on growing a start-up without outside investors / by Hamdi Ulukaya -- Network effects aren't enough / by Andrei Hagiu and Simon Rothman -- Blitzscaling": an interview with Reid Hoffman / by Tim Sullivan -- Buying your way into entrepreneurship / by Richard S. Ruback and Royce Yudkoff -- The founder's dilemma / by Noam Wasserman.
520			_aThe best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success. Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to: Build a business from the ground up Adopt lean startup practices like business model experimentation Be realistic about how prescient your business plan can truly be Focus on the most important part of your business: the people Connect powerfully with your audience of investors and customers - Understand where companies with the most impact are launching now--
650		0	_aEntrepreneurship.
650		0	_aBusinesspeople.
650		0	_aNew business enterprises.
830		0	_aHBR's 10 must reads (Series)
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cQ CH A
999			_c4878 _d4878